“Women are the number one customer in the automotive industry” and yet most hate their experience and don’t feel they are being served well.
Patrice Banks started the Girls Auto Clinic to cater to their number 1 customer – women. Girls Auto Clinic is a female empowerment company that educates, empowers, and caters to women by offering automotive buying and repair resources, services, and products based on trust, education, inclusion, and empowerment.
We produced this film as part of a campaign by Philly Mag for Delaware Valley Honda Dealers. It was a combination of behind the scenes content from the photo shoots as well as narrative interview content we gathered from owner and operator of the Girls Auto Clinic website. We love the mission, loved being able to tell this story, and hope you too are inspired by these #sheCANics.